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Browsing by Subject "Markets--Lebanon"

Browsing by Subject "Markets--Lebanon"

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  • Comparative advertising in Lebanon : where to? : legal, professional and consumer perspectives 
    Ayoubi, Amali Yassine (Notre Dame University-Louaize, 2014)
    The remarkable success of comparative advertising especially in Lebanon has sparked considerable discussions over the relative qualities and risks. Comparative advertising in the Middle East, European Union and United States has shown application of the rules and regulations of the governments through respecting the law of the community via its influence on consumer purchasing behavior which goes along with hypothesis one. This study has explored the position of the Lebanese market regarding comparative advertising through taking the opinions of some legal experts and practitioners in the field. ...
  • Islamic finance performance and its effect on the economic growth in the Asian market 
    Nehme, Romeo G. (Notre Dame University-Louaize, 2017)
    Purpose - the thesis will be studying and analyzing the financial and stock market in the presence of Islamic finance in Asia as a first step and in the Saudi Arabian market as a second step, before overlooking the status of the Lebanese Islamic banks. Design/methodology/approach: after defining Islamic finance and explaining its laws and regulations and the instruments used, Islamic finance will be compared to conventional finance. The results will be based on data collected from both: - Islamic and non-Islamic financial markets (Asian countries) during, before and after the financial ...