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Browsing FACULTY OF BUSINESS ADMINISTRATION & ECONOMICS by Title

Browsing FACULTY OF BUSINESS ADMINISTRATION & ECONOMICS by Title

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  • Hawi, Lara (Notre Dame University-Louaize, 2023-05)
    Purpose: This thesis aims to analyze the digital marketing tactics used by marketing specialists at Lebanese Civil Society Organizations (CSOs) to identify the most effective practices for increasing volunteerism, expanding the audience, and attracting donors. Research Method: The study used qualitative research, conducting in-depth interviews with five experienced marketing specialists working for CSOs. Findings: Social media, email, and content marketing tactics are effective in engaging more volunteers, expanding the audience base, and attracting funds from international donors. Search ...
  • Salameh, Eliana (Notre Dame University-Louaize, 2021)
    Purpose – The purpose of the present research is to analyze the barriers affecting the readiness of digital transformation implementation in the manufacturing enterprises in Lebanon. Design/methodology/approach – The research implemented a mixed approach using survey based questionnaires and interviews in order to understand the barriers that could impact the readiness of manufacturing organizations for digital transformation. The research implemented a deductive approach therefore it relied on previous studies and theories to validate the research hypotheses, and followed the positivism ...
  • Naccache, Jean (Notre Dame University-Louaize, 2014)
    The purpose of this study was to explore the behavior and opinions of the two largest age-groups working side by side in Lebanese firms in order to discover the presence or absence of a world-wide accepted phenomena, labeled the Generation Gap. The procedure followed in the study consisted of a literature review which includes studies conducted in the United States concerning the generation gap present there. Then a survey was distributed to over two hundred potential respondents, this survey being made up of 23 questions divided into two groups, according to the age groups in question. This ...
  • Kai, Melissa C. (Notre Dame University-Louaize, 2010)
    In recent years, high-technology industries pioneered the globalization of international business. A firm's success often depends on how well it transfers technology to other firms or foreign markets. Transnational technology transfer faces greater problems across borders than within a domestic environment because it confronts differing cultures, norms, laws, tax policies, and other barriers to entry. This begs the questions; what are the main factors and strategies involved in negotiating a successful international technology transfer, especially in a unique high-tech industry, and with a high ...
  • Zweiny, Abir Maadad (Notre Dame University-Louaize, 2018)
    Purpose: This study investigates the occurrence of pre-acquisition accrual-based earnings management for a sample of stock- and cash- financed Canadian acquirers between 2005 and 2015 before and after transitioning IFRS in 2010. Design/methodology/approach: Both parametric (t-test) and non-parametric (Wilcoxon test) tests are used to examine the occurrence of accrual-based earnings management in the year preceding the announcement of acquisition. These are compared across stock and cash acquirers as well as before and after the implementation of the IFRS. Findings: Unlike cash acquirers, ...
  • Abou Dargham, Hanadi (Notre Dame University-Louaize, 2018)
    Purpose: This study investigates the prevalence of accrual-based and real-based earnings management activities prior seasoned equity offerings (SEOs) for a sample of Canadian public firms between 1993 and 2008. This study also examines earnings management trends around reforms in the Canadian corporate governance regime brought by Canadian SOX (CSOX) Act. Design/methodology/approach: Both parametric (t-test) and non-parametric (Wilcoxon test) tests are used to examine the statistical significance of mean and median accrual and real-based manipulation in the year preceding the announcement of a ...
  • Nercessian, Jennifer (2022)
    Purpose: The purpose of this thesis is to find the best restructuring scenario for Lebanon through simulating what if analysis for local and external debts by taking an assumption of haircut percentages. These scenarios are taken at different estimates of the exchange rates. Additionally, this thesis will put in place reforms and recommendations aiming at promoting the neutralized sectors hoping to resolve the falling economy. Design/methodology/approach: To reach our purpose, we designed a unique regression model for USD/LBP exchange rate estimates since the official, pegged rate of 1,507.5 ...
  • Zgheib, Moussa (Notre Dame University-Louaize, 1999)
    Throughout the war period in Lebanon, the apple refrigeration industry suffered from destruction and disorganization. After the war, the reconstruction plans did not include this industry. Therefore, a chaotic construction of small non-developed refrigerators took place in different regions based on the financial interests of the owners. Further, the quality of results in apple refrigeration was and continues to be a conflicting issue between the owners of the refrigerators and their clients. This study provides a survey and an evaluation of apple refrigeration and focuses on the gaps and short ...
  • Nassar, Maroun (Notre Dame University-Louaize, 2013)
    This research study examines the effect of a previous international assignment of French expatriates residing and working in Lebanon, on the relationship between cultural intelligence (CQ) and adaptation measures. The proposed model expands already existing models concerning the relationship of the facets of cultural intelligence - cognitive, meta-cognitive, motivational, and behavioral CQ - and the dimensions of cross-cultural adjustment - interaction, general, and work adjustment -with measures of the willingness to adjust. Questionnaires have been sent to 200 French expatriates residing and ...
  • Choucair, Stephanie Antoine (Notre Dame University-Louaize, 2018)
    Purpose: The purpose of this thesis is to shed more light on the impact of corporate governance mechanisms on the Initial Public Offering (IPO) performance of U.S. Equity Real Estate Investment Trusts (REIT) in the short and long run. Design/methodology/approach: I conduct multi-linear regressions on a sample of 89 US REIT IPO for the years 2003 to 2016. I compute the market adjusted excess returns for each of the first 5 days following the IPO to measure short-run IPO performance and the semi-annual cumulative abnormal returns for each of the three years following the IPO to measure ...
  • Abi Saad, Sara (Notre Dame University-Louaize, 2016)
    Purpose – the purpose of this research is to examine the effect of ownership structure on the profitability and performance of U.S. banks. It resides in inspecting the power of insiders as well as institutional shareholders and large block-holders on bank’s performance and valuation of US commercial banks during the financial crisis of 2007-2009. Finally, it studies the relation between different factors such as bank size, market value and price earnings ratio and the ROA, ROE, and MTBV of U.S. banks. Research question – this paper aims to study the impact that ownership structure has on the ...
  • Keyrouz, Jihane (Notre Dame University-Louaize, 2020)
    In the field of the application of the CSR into the Gambling industry, interests are taking recently a higher attention from researchers’ perspectives for futures studies. The application of CSR practices is approached directly through the importance of customer loyalty with a revisit intention often serving as a key indicator of loyalty. In other words, customers’ perceptions will be adopted in a way to understand how the Casino du Liban establishes a climate of a responsible gambling and ensure a better accountable image for its entity. The study relies on a quantitative method. Its purpose ...
  • Wansa, Etienne (Notre Dame University-Louaize, 2010)
    The purpose of this paper is to explore the role of information communication technology (ICT) in small rural hospitality businesses. Although ICT is often presented as a means of reducing the impact of being rural, little is known about the extent or level of use of ICT. This paper addresses these issues. The paper employs both quantitative and qualitative methods to gather and analyze data. The study had two stages: an initial survey to determine the extent and pervasion of ICT; and a second interview stage to explore the role and applications of ICT. The majority of businesses use ICT ...
  • Remeily, Shady Elias (Notre Dame University-Louaize, 2005)
    The Global financial markets have witnessed great traumas due to several events such as the 2000 US stock market crash, the attack of September I Ph 2001, the Afghani war December 2001, and recently the Iraqi war February 2003, the repercussions of which are being felt till today. These events caused immense turbulence in the stability of the stock market and a collapse of investor confidence. One product of accounting evolution is the use of ratios for analyzing financial statements. Originally developed as short-term credit analysis devices, ratios can be traced as far back as the late ...
  • Sleilaty, Naji (Notre Dame University-Louaize, 2012)
    Money transferred by Lebanese immigrants represents a significant percentage of total deposits at banks of GDP. There is therefore a need to study the effect of these remittances. The aim of the thesis is to assess the effect and contribution of the international Lebanese Diaspora on the Lebanese economy. Primary and secondary data were analyzed to back up the argument that there is misuse of remittances, and that corrective actions are required. The study found that the highest relation is between remittances flow and private sector deposits and the weakest relation is between remittances and ...
  • Abdallah, Elie (Notre Dame University-Louaize, 2016)
    Purpose -- The purpose of this paper is to explore the structure of switching costs in the Lebanese telecommunication market and investigate its impact on the customer retention taking into consideration the customer attributes that might impact these constructs. Design/methodology/approach -- A post- positivist philosophical position and a deductive reasoning approach were adopted through this research. A mixed method was implemented including a qualitative study using a semi-structured interview technique on one of the two telecommunication operators in Lebanon in order to facilitate a ...
  • Gharios, Robert Toni (Notre Dame University-Louaize, 1995)
    This research is conducted to explain the effect of IDA and IBRD loans on HDI given political risk and bank lending factors. In order to reach his objective, the researcher analyzed data for 22 developing countries that is available on Euromoney 94 and World bank 93 annual report. The developing countries are divided into four categories as follows: The Latin American countries category is composed of Bolivia Honduras, Paraguay, El Selvador, Costa Rica, Dominican Republic and Ecuador. It is characterized by having the highest HDI94 average score amounting to 0.64 compared to an average score ...
  • Eid, Frederick Atef (Notre Dame University-Louaize, 2012)
    The following paper was written to reflect a research done in the Lebanese Top Industry Workplace. The Aim was to determine the Effective Leadership Behavior in the Contemporary Lebanese Organizations by studying the Leaders' style, the Employees' desirability for motivational factors, and the interplay between the Leader's Behavior and Follower's response. The following three research questions were addressed: (1) Is the Manager's Transformational Leadership Style related to Demographic or Psychographic Variables. (2) Is the Follower's Behavioral Desirability for Competency, Selflessness, ...

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