The effect of Facebook on workplace productivity has been discussed in Human Resources departments in many companies, as they tried to understand the value of having open access to the Social Networking Sites (SNS) at the workplace. This study explored the advantages and disadvantages of using Facebook at work, by studying people’s attitudes and behaviors as they browse their accounts. A sample of 100 employees with desk jobs at The Company for the Reconstruction and Development of Beirut Central District, Solidere filled out a questionnaire to answer questions related to Facebook usage at work ...

The purpose of this study is to understand how cartoons affect children and to what extent is this effect detectable. The study explored mainly violent and aggressive behavior related to cartoons, the messages transmitted as well as the extent to which children imitate what they see. The data gathering process was possible through a survey that was filled by 222 mothers from all over Lebanon, having children aged between 3 and 10. Also, three focus groups, each consisting of 8 mothers, were conducted in order to get more accurate data and further insight. The results validated the hypothesis ...

This study describes the effects and effectiveness of explicit instruction of grammar on first year translation students’ writing skills enhancing transfer and hedging interference. First year translation students in a French-medium university in Lebanon study English, the target language, as both a means and an end. While communicative teaching methodologies look down upon and heavily criticize explicit instruction, students with French as their L2 have always felt safe given grammar rules, hoping to apply them right away. In order to increasing students’ metacognitive awareness, explicit ...

Feminist movements have been getting their voices heard in multiple countries, while NGOs and lobbyists are pressuring governments to legislate laws protecting women from sexual harassment and violent acts. However, multiple brands have decided to neglect the trend by swimming against the stream and keep on dehumanizing women using them as sexual objects and projecting violent images in their ads. Using the cultivation theory along with the social learning theory, this study aims to shed light on the normalization of sexism and violence against women in luxury brands’ ads addressing women and ...

Adults aged between 15 and 29 years old usually migrate from rural to urban areas because of the educational gap between their villages and the cites (CDR, 2016). This study examines the portrayal of this phenomenon of migration from urban to rural areas in televised series. It compares the empowerment that Carine Rizkallah, writer and lead woman character in “Albi Dak” series, demonstrated in the series to the lives of women in real life, and whether or not that empowerment portrays reality. In order to direct the thesis statement, this study conducts some research on a few subjects: Cultural ...

The purpose of this qualitative study was to assess the effectiveness of discipline and attendance policies in secondary schools in the Barnersville community of Liberia. Questionnaires, interview guide and document analyses were the main instruments used. Five secondary schools were purposively selected to conduct the study. Data was analyzed using descriptive statistics through the use of Statistical Package for Social Sciences (SPSS 24 version) and results were presented in tables and charts. One hundred and sixty-seven participants were sampled from five secondary schools. Participants ...

In recent years, terrorist attacks have become more widespread and spectacular. Thus, traditional news media must find a balance between ethics and the truth to better inform and protect the public from the harm that both sensationalist media coverage and terrorism might cause. But in reporting the destructive effects of terrorism, journalists should be careful not to appeal to emotions and not to present terrorists as heroes. This research shows that it is possible for the media to use codes of ethics to report the truth in the coverage of terror acts. It studies the coverage of three ...

In recent years, the food and beverage industry in Lebanon has viewed children and adolescents as a major market force. As a result, children and adolescents are now the target of intense and specialized food marketing and advertising efforts, especially fast food companies. The Lebanese society has witnessed an increase in overweight children and diabetic ones. This increase is due to several factors related to the types of food marketed to this category of people: - Food captures 12.5% of Lebanese consumer spending and so there is vigorous competition within this industry - Food is a repeat-purchase ...

This study explores the representation of women in Nadine Labaki’s films: Caramel (2007), Where Do We Go Now (2011), and Capernaum (2018). It examines the three films via Laura Mulvey’s theory of the male gaze and analyzes the position that the female occupies in the narrative structure and their treatment within the cinematic discourse. This thesis aims at proving that although Nadine Labaki is often referred to by critics as a feminist filmmaker dealing with women’s issues, obsessions, concerns, and difficulties, as they face patriarchal society, her image, form, narration, and ...