Department of Management and Marketing: Recent submissions

  • Haddad, Ziad Fouad (Notre Dame University-Louaize, 1995)
    The banking sector in Lebanon has survived bravely despite the fact that it has been seriously and unexpectedly shaken several times in the past few years. This study identifies and clusters 53 out of 72 Lebanese Commercial Banks into groups containing similar and homogeneous characteristics, and measures the direct and indirect effects of capital and assets/equity ratios on profit for 100 Arab banks. Its purpose is to analyze, design, implement, and establish a consistent framework of analysis of bank data. To reach this purpose, the researcher uses cross-sectional secondary data to answer ...
  • Gebara, Veronique (Notre Dame University-Louaize, 1999)
    The study of the relationship between population growth and human development in Lebanon for the period between 1990 and 1997, is divided into two major parts. First, I studied the relationship between population growth and each of the four components of HDI; education, health, revenue, and freedom. The analysis showed that the relationship between population growth and education; mainly adult literacy and school enrollment, for the sample data under study remains inconclusive. According to health; calculated as the average between crude birth rate, infant mortality rate, and crude death rate, ...
  • Harb, Marc Harb (Notre Dame University-Louaize, 2013)
    This study aims to answer the following question: what is the economic impact of smoking ban in public places on restaurants and bars in Lebanon? This question is answered through analyzing the primary data collected from a survey conducted with a simple random sample of 194 Lebanese citizens above 18 years old. SPSS statistical package was used to conduct a descriptive statistical analysis including cross tabulation. As a conclusion, the main results showed that smoking ban will have a positive economic effect on restaurants and bars (i.e. an increase in their revenues due to the increase in ...
  • Malaab, Stephanie Said (Notre Dame University-Louaize, 2000-07)
    The occurrence of mergers and acquisitions is not new in the United States. American companies have become accustomed since the late 1880's to such activities. Yet, nowadays, consolidations have become more important both in dollar vollume and number. Corporations are making use of mergers and acquisitions as a tool to be more competitive in our fast changing world where advanced technology and globalization are affecting everything. The US banking industry is a major constituent of the consolidations taking place and which resulted in the occurrence of important mutations in the sector over the ...
  • Kattan, Ruba (Notre Dame University-Louaize, 2018)
    Purpose – The purpose of this thesis is to determine the impact of the recent oil price decline on the GCC banking system. Design/methodology/approach – The econometric Chow model is used to test for structural breaks in the performance of selected sample GCC banks (Saudi, UAE, and Qatar banks) upon the occurrence of the recent oil price decline at the various aspects of bank performance (profitability, liquidity, credit quality, and capitalization). Findings – While Qatar banks are found to be resilient showing continuous performance over time, the Saudi and UAE banks are found to be significantly ...
  • Kahy, Hady (Notre Dame University-Louaize, 1995)
    This research project deals with foreign direct investment (FDI) trying to identify its antecedents and its consequences. The project starts by a historical review and an examination of past studies to situate the study better. A rather new statistical technique (Recursive System) was used to try and find the statistically significant variables affecting FDI. The researcher reached interesting results in his study by finding that political stability and government incentives together affect positively FDI and both of them affect economic performance independently and via FDI.
  • Arjan, Joyce N. (Notre Dame University-Louaize, 2000)
  • El Chemaly, Cynthia (Notre Dame University-Louaize, 2018)
    Purpose – The purpose of this research is to explore the factors that influence the Lebanese consumers' perception regarding the c-banking services and to segment and profile the users using the retrieved factors. Design/methodology/approach – A post-positivist epistemology and a deductive reasoning approach were adopted in this research. An online survey was administrated and 323 responses were collected. A factor analysis, regression analysis tests, non-parametric tests and a cluster analysis test were performed using Excel, SPSS, and EViews. Findings – The qualitative findings of this ...
  • Amine, Antoine Nayef (Notre Dame University-Louaize, 2002)
    With the beginning of the new millennium and after witnessing the globalization era, we cannot but continuously look and identify opportunities to ensure product continuation. The market is becoming more and more competitive especially that consumers are becoming more knowledgeable about what they purchase and what they consume. Moreover, with all the economic challenges Lebanon is facing, the consumers are becoming demanding regarding each and every product in the market. The purchasing decision for many consumers is not based on the brand name anymore but rather its affordability. the amount ...
  • Bassil, Esther (Notre Dame University-Louaize, 1997)
    This study reviews the extent of the fame of the cedars of Lebanon. The cedars are revealed as a natural wealth, their present state and number is brought into view, their bibical fame is exhibited, and their worldwide fame is investigated. Thus, two objectives are pursued: the evaluation of the volume of tourism business in the hotels in the Cedars area, and the appraisal of the extent of the contribution of the fame of the cedars to the hotels in the Cedars area. The tourism business in the hotels in the Cedars area has been, throughout the early 1990s, mainly generated during both, the Winter ...
  • Chammas, Ghada (Notre Dame University-Louaize, 1997)
    This research assesses the economic justification for establishing additional commercial bank branches in the Caza of Aley. The study is limited to the top-ten rating commercial banks in the country, which are determined according to specific criteria. The geographical centralization of commercial banks in beirut and its suburbs is evaluated given population and economic activity. Besides, factors encouraging the geographical spreading of economic activity over the Lebanese territory are considered. As to the economic potential of Aley, it is analyzed in light of the return of the displaced and ...
  • Aoun, Samer (Notre Dame University-Louaize, 2018)
    Purpose – The purpose of this thesis was to investigate empirically whether sectoral and geographical diversification has an impact on bank performance in the MENA region. Design/methodology/approach – Sprouting from a positivist approach, the study encompassed 35 listed commercial banks from 11 countries in the MENA region during 2009-2015. Multiple regression on a balanced panel was used as the parametrical tool to test the impact of diversification on banks' risk and return in the MENA region. The consolidated sample of banks was divided also into 3 sub-samples to achieve homogeneity. ...
  • Baroud, Juliette (Notre Dame University-Louaize, 2018)
    Purpose - The purpose of this research is to study the impact that the adoption of Lean manufacturing principles has on operational performance in Lebanese pharmaceutical industries, while taking into account the employees' characteristics that might affect the constructs. Design/methodology/approach - The philosophical position that was adopted in this research is the post-positivist approach. Moreover, the deductive reasoning was used throughout the paper. A quantitative method was implemented using a questionnaire that targeted some Lebanese pharmaceutical companies. Findings - The perception ...
  • El Jamal, Wassim Mohammad Issam (Notre Dame University-Louaize, 1994-11)
  • Issa, Carla Pierre (Notre Dame University-Louaize, 2018)
    Purpose: The purpose of the study is to gauge the Lebanese experts' perceptions with regard to the Syrian refugees' impact on the Lebanese economy and to extract accordingly appropriate suggestions for the purpose of managing the expatriates' presence effectively. Design/Methodology/Approach: The research is qualitative and mostly inductive in nature; it uses thirty semi-structured interviews, emerging from the service, public and manufacturing sector and analyzes them in a thematic framework to unfold the Lebanese experts' perception of Syrian refugees' impact on the economy. Findings: Results ...
  • Abi Khalil, Rabih (Notre Dame University-Louaize, 2018-12)
    Purpose – With the growing importance accorded to the subject of Lebanese Emigration, many studies have discussed the impact of the emigrants' contributions to Lebanon on the social and economic levels, notably remittances. Fewer studies have discussed the effect of political instability factors on the flow of these remittances; therefore this thesis will study the impact of several political risk components on expatriates remittances to Lebanon between 1985 and 2016 while taking into consideration other factors in Lebanon and in a host country like deposit interest rate and growth rate. Desi ...
  • Rizkallah, Amanda (Notre Dame University-Louaize, 2018-11)
    Purpose - This research attempts to analyze the impact of various factors on the decision of Lebanese companies to outsource the recruitment function and on the relationship between the Recruitment Service Provider (RSP) and the client firm. Design/Methodology/Approach - This study relies on a sample of 206 HR Professionals and General Managers who either outsource their recruitment function or not. This research is deductive and quantitative in nature, and it tests 19 hypotheses using principle component analysis and regression analysis. Findings - The fmdings show that there are 11 different ...

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