Purpose – The purpose of this study is to compare corporate social responsibility practices between five different sectors under the hospitality industry; beverage, nuts and oil, casual dining, hotel and fast casual across rural, urban and secondary areas. Design / methodology / approach – This research is qualitative by nature. A comparative case study methodology was adopted using semi-structured interviews with 32 targeted firms under different sectors of the hospitality industry in different Lebanese areas. The design of the interview guide was derived from the ISO framework of sustainability. ...