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Browsing Theses and Dissertations by Author "Mehanna, Rock-Antoine, Ph.D."

Browsing Theses and Dissertations by Author "Mehanna, Rock-Antoine, Ph.D."

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  • Farah, Ronald (Notre Dame University-Louaize, 2007)
    We are living in a world full of relentless change due to the vast effects of globalization. Thus, it is essential to think ahead and be part of this ongoing transformation. This initiative falls within the BLOM bank's vision to be everybody's bank for life and spread services far and wide where it is needed around the globe. Despite the difficult economic and political situation looming over Lebanon since 2005 and beyond the general banking risk that BLOM Bank is exposed to, the bank's strategy is still to grow and increase its earning power through expansion, increase in assets, and maximization ...
  • El Hajj, Jad Hanna (Notre Dame University-Louaize, 2007)
    In the middle of an unstable region and an ongoing fierce competition among companies in order to gain market share and develop further. A question arise on how can a Lebanese company like Medicals International, which deals with selling and marketing health care items related to ophthalmology and dentistry remain ahead in the business and increase its sales numbers, thus; generating profits? Would its penetration of a foreign market like ban give it this advantage? If so, what are the steps that this company needs to adopt in order to gain a success story in the Islamic Republic? The experience ...

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