Purpose- This research attempts to assess the merits of the stakeholder/legitimacy theory on one side and the economic/decision usefulness theory on the other side, in explaining the perception of the Lebanese insurance managers about a potential introduction of microinsurance in their respective portfolio of insurance products. The study is conducted from a corporate social responsibility perceptive using socio-political theories, in particular, the stakeholder and legitimacy theory and the economic theories that include agency and decision usefulness theories. Design/methodology/approach- ...